Models from this event were airsoft players. Mr. Kenneth Villaflor, model and organizer of the event shared,”We’ve been playing airsoft all the time yet there are some who just wish to watch rather than play while on their gears“. These players is what they call as the impressionists or the re enactors. “So I thought, why not putting it into good use and organize an event such as this“, Villaflor adds.

Before the main event started, a sumptuous dinner buffet was served first. Not to mention the event venue was particularly in the rooftop of the building. You can see the amazing night view of the city. The city lights were pretty much enchanting and the air was so cool, just perfect for the event. When all was finally set, the fashion show then started. Photographers particularly the media also ready with their gears. I was really amazed of the way they look. They were pretty like real soldiers gone to war. Here are some of the photos I took during the event.

Who says war is only for men and adults? Well guess again. Women and children are NOT exempted.

Of course, they didn’t leave the audience hanging. They gave mugs as souvenirs and a free photo booth for everyone to enjoy. You can check out the photos here. Congratulations for the successful event!

Mandaue Run for Life 2010 will take place this coming August 1, 2010, 4am, at the Parkmall West Parking. This event is held by the Mandaue Business Movement 2010. You can choose the running category where you want to participate in which includes:

• 3k
• 5k
• 10k
• 15k
• Kid’s Run

The entry fee is P250.00 for all categories. The last day of registration is on July 29, 2010, so register now!

The marathon signals the start of the MBM 2010 events. This will be participated in by various civic and business organizations in Mandaue and Cebu. Proceeds of the marathon will be allocated for the benefit of MCCI’s medical mission and the Dasig Kabataan Foundation in order to help our youth and make better lives.

To register, you may visit Dunkin’ Donuts (SM and/or Ayala), Runnr (Ayala), Parkmall, Holiday Spa, and Philippine Sports Commission Office. For more information, you may also contact:

Mandaue Chamber of Commerce and Industry Secretariat Office
3/flr Financial Center Bldg., A.C. Cortes Ave. cor. P. Burgos St.,
Alang-Alang, Mandaue City
6014, Cebu, Philippines
Tel. No.: (032) 420-2232
Fax N.: (032) 420-2252

Hurry, Register now, and see you there!

It has often been said that our future lies in the children of our country.

But what kind of future is in store for us when Philippine Statistics show that approximately 8 million Filipino children are malnourished?

Various nutrition education programs during Nutrition Month have been implemented to underscore the importance of proper nutrition among schoolchildren.

To teach schoolchildren about nutrition is already something. But to revolutionize it into a nationwide interschool competition for them to learn is something else.

That is why Kraft Cheez Whiz, one of the most-loved cheese brands in the country in partnership with the Department of Education has come up with Palamantasan–the first interschool competition among grade school students nationwide in a quest for nutrition education.

Education is still the key

In line with the Department of Education’s thrust to enhance nutrition education in schools, Kraft Cheez Whiz chose to do a school-based program to further raise public consciousness.  “School is second to home where children learn basic lessons and values,” Alex Dan Tacderas, Category Manager for Cheese and Spoonables, Kraft Foods Philippines shares. “That is why we wanted to direct our cause and execute our program in schools–in both an enjoyable and educational way,” Tacderas adds.

Spearheaded to spread the significance of eating good, Palamantasan will not only last for the whole month of July. This nationwide nutrition advocacy will be conducted until the month of September. “In fighting malnutrition, we vie for sustainability and deep impact on schoolchildren,” Tacderas says.

Students can be Teachers

Apart from Palamantasan being an enduring learning experience, it is a transformative way of teaching those in the elementary levels. “These schoolchildren are at the stage of developing a sense of responsibility,” Paolo Serrano, Senior Brand Manager of Cheez Whiz, Kraft Foods Philippines explains. “This is why we want them to realize the significance of proper nutrition themselves–through a series of fun, creative and learning activities,” Serrano adds.

With the desire to make this competition-based campaign both feasible and fit for the participating schools, different forms of contests were prepared by the well-loved cheese brand. “These are children and we all know they prefer learning in a fun yet challenging way,” Serrano addresses. “We wanted to relay our cause to the schoolchildren through competitions,” Serrano further states.

With contests such as Jarchitecture or Jar Art, Speech Choir, Sandwich Making, Essay-writing and more, the overall wit and skill of the participating children will be challenged. “This is not only to find out how much they know about the importance of good nutrition–it’s about them having the opportunity to learn more, apply it and share it with others,” Serrano says.

Continue to Count on Children

Over the years, educating children about proper nutrition has been one of the primary advocacies of many institutions. Palamantasan revolutionizes the learning experience of school children in corporate-sponsored nutrition education.

With Palamantasan as a promising project to help children become healthier in more ways than one, the country is continuously given the hope of a better and brighter future.

Palamantasan -the first interschool competition among grade school students nationwide in a quest for nutrition education is as well accessible on-line. You may visit http://palamantasan.com for more details.

About Kraft Foods

The combination of Kraft Foods (http://www.kraftfoodscompany.com) and Cadbury creates a global powerhouse in snacks, confectionery and quick meals.  With annual revenues of approximately $50 billion, the combined company is the world’s second largest food company, making delicious products for billions of consumers in more than 160 countries.  The combined company’s portfolio includes 11 iconic brands with revenues exceeding $1 billion – Oreo, Nabisco and LU biscuits; Milka and Cadbury chocolates; Trident gums; Jacobs and Maxwell House coffees; Philadelphia cream cheeses; Kraft cheeses, dinners and dressings; and Oscar Mayer meats.  Another 70+ brands generate annual revenues of more than $100 million.  Kraft Foods (www.kraftfoodscompany.com; NYSE: KFT) is a member of the Dow Jones Industrial Average, Standard & Poor’s 500, Dow Jones Sustainability Index and Ethibel Sustainability Index.

Post-event article: Kraft Cheez Whiz Palamantasan in Lapu-lapu Central Elementary School Cebu

Coffeecat– A celebration of coffee and life

“A cup of coffee shared with a friend is happiness tasted and time well spent.”

After first opening its doors in May 2009 in Torres Street, Davao City, Coffeecat marks yet another milestone with its second branch, this time in Cebu, at the Asiatown IT Park’s newest high-rise development, the eBloc Tower. The Asiatown IT Park branch is Coffeecat’s first foray into the exciting Cebu market. With its passion for coffee and excellence, Coffeecat promises to further enrich the highly developed coffee culture scene in this city already spoiled with choices.  Coffeecat serves the pure goodness of 100% premium Arabica coffee, making it not just another brew in the City.

The name ‘Coffeecat’ is the product of an intriguing play of words coupled with a serendipitous association to a cat-sized mammal called a civet cat, which has a close affinity towards coffee berries.

The concept for Coffeecat was born out of a dream of creating a new type of meeting place –one that mixes modern, industrial, and minimalist elements yet retains a warm and cozy ambiance for good conversations, great beverages and delectable dishes. This is a meeting place that recognizes the Filipinos’ cultural tradition of taking a break from daily workday life and relaxing in the company of others. These, combined with the Italian coffee culture and influence of the North American pastry tradition all came together in the vision of Coffeecat.

At Coffeecat, each beverage is meticulously prepared and carries with it a memory of the taste and sensation inspired by the founders’ travels to other countries. The essence of various origins is captured in each drink to give one that ‘holiday’ sensation of being giddy and lighthearted, perfect for bonding moments with family and friends, making Coffeecat a cozy place for relaxing and celebrating all of those life moments. From precious family time, hearty laughter with friends, some needed alone time with a good book and cup of brew, private discussions with colleagues and sweet moments with a special someone, Coffeecat is a celebration of coffee and life.

Coffeecat is 90 square meters of stylish and chic space which can accommodate a total of 60 guests with its indoor and outdoor seating combined. The café specializes in expertly handcrafted beverages made from premium coffee blend illy®, a careful balance of 9 types of pure Arabica beans from South and Central America, India and Africa which createsthe unmistakable illy flavor always identical in any espresso cup, wherever it is drunk around the world; non-coffee drinks like Avalanche™ Ice Blends and its signature product – Yogo™ Premium Frozen Yogurt in Original or Green Tea Flavors.

Yogo™ is the finest frozen yogurt made with the freshest ingredients, a mixture of fresh non-fat organic yogurt with probiotics and organic skimmed milk.  Yogo™ promotes a positive feeling by serving a delicious tasting treat that is good for both body and mind. With optional fruit toppings available, it can help make up ones 5-a-day diet.

Other products include specialty teas, pastries, light snacks and short orders. Guests may also check their email, download a file before a meeting, or simply browse the internet by logging on to Coffeecat’s in-store free wireless internet service aptly called wireless@coffeecat.

Coffeecat is a lifestyle coffee concept owned and operated by Coffeecat Corporation. For more information, please visit www.yourcoffeecat.com .

COFFECAT MISSION, VISION, VALUES

Our Mission: To delight people we meet and serve. To offer the best coffee experience through our quality products and customer service.

Our Vision: To be a reference for coffee culture and excellence. An innovative company offering only the finest products.

Values we keep in mind:

Quality – We are committed to providing only the best quality food and customers service standards possible.

Customer Focus – We will create an atmosphere of hospitality in which the needs of our guests are met and consistently exceeded.

Our team as One – We value and celebrate teamwork as a source of strength. We strive to provide a supportive work environment that promotes teamwork, respect and dignity for one another.

COFFEECAT PRODUCTS

Yogo™ Premium Frozen Yogurt

Yogo™ Premium Frozen Yogurt prides itself in creating the finest frozen yogurt made with the freshest ingredients. We make it using a mixture of fresh non-fat organic yogurt with probiotics and organic skimmed milk.

Yogo™ promotes a positive feeling by serving a delicious tasting treat that is good for both body and mind. With optional fruit toppings available, it can help make up ones 5-a-day diet.

Yogo™ Premium Frozen Yogurt can be enjoyed in Original or Green Tea flavor.

THE MORE, THE MERRIER.

Available in Small, Medium, Large and Pint Sizes. Frozen Yogurt this good is meant to be shared

Toppings Fruit, Dry, and Liquid

fruit toppings

Mango ●Banana ● Pineapple ● Blueberry ● Strawberry ● Kiwifruit ● Mandarin Orange ● Peach Red Ruby Cherry ● Grape

dry toppings

Mochi ● Special K ● Meuslix ● Butterfinger ● Reese’s ● Fudge Brownie ● M&M Minis Oreo Cookie ● Desiccated Coconut ● Granola ● Crushed Graham ● Sliced Almond

liquid toppings

Organic Honey ● Chocolate Sauce ● Caramel Sauce

Yogo on Waffle

your choice of frozen yogurt flavor with the addition of optional toppings set on a bed of belgian waffle.

ESPRESSO DRINKS

OUR COFFEE

A careful balance of 9 types of pure Arabica beans from South and Central America, India and Africa creates the unmistakable illy flavor: always identical in any espresso cup, wherever it is drank around the world.

Producing the world’s finest tasting coffee requires an exacting balance of subtle, aromatic nuances; a blending of acidic, sweet and bitter notes, in order to create the distinctive illy taste. illy’s rich body envelopes the palate, creating a pleasant tactile sensation as it paints the tongue. Numerous flavors ranging from fruity to flowery with traces of chocolate, caramel, hints of almonds and honey, all blend sweetly together. Even those who prefer sugarless coffee are sure to be more than gratified by the end result.

Available in:

REGULAR AND DECAFFEINATED

AVALANCHE™ ICE BLENDS

YOGI ORGANIC TEA

Yogi™ teas are created with purpose using masterfully blended ingredients that support your mind, body and spirit. Our philosophy is rooted in Ayurveda, which combines natural therapies with a balanced approach to overall health and well-being. We invite you to experience all that Yogi has to offer and achieve balance and joy in every aspect of your life.

Yogi™ tea is part of Golden Temple of Oregon, LLC in the United States and is imported and distributed in the Philippines by Coffeecat Corporation.

MANAGEMENT PROFILES

JC R Tan

President and General Manager

• JC Tan was named president, Coffeecat Corporation in March 2008. He is responsible for all of Coffeecat operations and is committed to ensuring that the Coffeecat Experience is delivered to customers and team members (employees), combining a passion for the best quality coffee, served in a superb in-store environment.

• Prior to the founding of Coffeecat, JC had working stints as guest service officer at Intercontinental Hotel Manila, chef apprentice at Yes Thai Restaurant in Chicago and Kitchen of Porta Via Italian Foods in Pasadena, California. JC earned his degree in culinary arts at the Philippine School of Culinary Arts in Cebu.

• He is 24 and lives in Davao.

Eugene R Tan

Vice President and Director for Finance

• As vice president for finance, Eugene Tan is focused on the business and financial strategies, decisions, and execution that will deliver on Coffeecat short and long term strategies.

• Eugene graduated from De La Salle University Manila with a Bachelor of Arts in Business Management with specialization in Applied Corporate Management.

• Before joining the company, Eugene worked for several years in various fields of consumer credit, banking, and international trade, for HSBC in the Philippines.

• He is concurrently working as director for a telco distribution company based in southern Philippines.

Marie Peluchi R Tan

Corporate Secretary and District Manager for Cebu

• Marie Peluchi Tan, in the newly created role of district manager for Cebu, is responsible for the operations management as well as the marketing and product strategy for Coffeecat in Cebu.

• As district manager, Marie leads a team of dedicated administrative jobholders ensuring the smooth overall operations of the Cebu branch.

• Marie holds a Bachelor of Science degree in Medical Technology from Cebu Doctors University, and a Doctor of Medicine degree at the University of the Visayas – Gullas College of Medicine.

• Marie has recently relocated to Cebu.

ACROSS SOCIAL NETWORKS

• Facebook: http://www.facebook.com/yourcoffeecat

• The Coffeecat Tumblr: http://www.yourcoffeecat.tumblr.com

• Twitter: http://www.twitter.com/yourcoffeecat

PHOTOS

• Flickr Photos: http://www.flickr.com/photos/yourcoffeecat

The X10 Cafe is a showcase of the Xperia™ range of handsets, as well as Sony Ericsson’s latest mobile phones.  The Xperia™ line of handsets brings consumers the best communication and entertainment experiences, delivered in a collection of smartphones to give consumers choice in size and style.

The latest of these choices is the Xperia™ X10 mini and X10 mini pro.  The X10 mini has dimensions of 3.2 by 1.9 by .63 inches, while the X10 mini pro with a slide-out QWERTY keyboard is 3.5 by 2.05 by .67 inches.  Both are approximately the size of a credit card, but are bursting with numerous features.  As Google Android smartphones, the duo can be customized with directly downloadable applications from Android Market™.

Both phones have a 2.55-inch scratch resistant TFT touchscreen supporting over 16 million colors.  Their 5-megapixel camera for stills and video comes with auto focus, geo tagging, photo and video light and the Sony Ericsson album application, a feature that organizes image files.  Their user experience platform was specifically designed for a smaller form factor with a one-hand touch experience.  Users can quickly access their most used and favourite applications through a unique and customizable four-corner user interface.

Sony Ericsson says the phones are true compact versions of the highly popular Xperia™ X10.  The Xperia™ X10, which made a solid global debut earlier this year, was Sony Ericsson’s first smartphone in the Android platform.  It has since become one of the company’s best sellers, and has been recorded as Japan’s top selling smartphone.  The X10 mini is available in black, pearl white, lime and silver while the X10 mini pro is in black and red.

Sony Ericsson has also announced a new Xperia™ mobile phone that will be arriving by Q3 2010, the X8.  The X8 will build on the success of the X10 and the mini products and extend the most entertaining smartphones collection to an even broader audience.

Visitors to the X10 Cafe from now until July 25, 2010 can also check out the new Sony Ericsson Vivaz™ and Vivaz pro.  Like the Vivaz™, the new Sony Ericsson Vivaz™ pro allows consumers to capture, view and share their best experiences in HD video.  The Vivaz™ pro has a QWERTY keyboard that allows consumers to communicate quickly and efficiently via email, SMS or social networking updates.

The Sony Ericsson Vivaz™ has an 8.1 megapixel camera with 4x digital zoom, continuous auto focus for video, image stabilizer, 3D games, Facebook and Twitter applications.  One can review the HD video content in the standby panel or online via Wi-Fi on the 3.2 inch widescreen.

Meantime, the Vivaz™ pro lets users stay in touch through email, Twitter™, Facebook™, blogging and chat with easy typing through its QWERTY keyboard.  View everything on the 3.2” 16:9 wide touchscreen which gives HD resolution videos for upload to YouTube via Wi-Fi™.  The phone has a 5.1-megapixel camera with 4x digital zoom, auto focus and face detection.

Both Sony Ericsson Vivaz™ and Vivaz™ pro feature the new design philosophy ’human curvature’, which will become a consistent feature of the Sony Ericsson portfolio.  The design mirrors the shape of the human body, and at the same time delivers a precise and compelling way of interacting with the phones.

Visitors can enjoy phone demos and other freebies at the X10 Cafe, 2nd floor, Northwing of SM City Cebu until July 25, 2010.  The new handsets are now available in Sony Ericsson Experience Shops and authorized dealers nationwide.

**Smallest phone in terms of height x width, based on phones available for purchase in the market as of April 28, 2010.

Sony Ericsson is a 50/50 joint venture by Sony and Ericsson established in October 2001, with global corporate functions located in London and operations in major markets around the world. Sony Ericsson’s strategy is to become the industry leader in mobile Communication Entertainment, through new styles of interaction across the internet and social media. Sony Ericsson offers exciting consumer experiences through innovative and feature rich phones, accessories, content and applications.  For more information, please see: www.sonyericsson.com/press.

Live and Loud will feature a school band competition to be participated by bands from Cebu Doctor’s University, University of the Philippines Cebu College, Cebu Institute of Technology, University of Cebu, University of Southern Philippines, Southwestern University and the University of San Jose Recoletos; with performances from Tambayan – one of RCTV shows– bands and Cebu’s pride: Cuarenta, Bethany, Pandora, Missing Filemon, Juress, Uno, Lui and the Line Divides which will all be streamed live on http://www.PldtWatchpad.com.

With this unprecedented union of forces, WatchPad now brings the Cebu flavor to the rest of the Philippines with the addition of RCTV to its growing list of channels. RCTV, which airs locally on Channel 36 on Sky Cable and now nationwide through WatchPad, is Cebu’s only infotainment channel that features everything about Cebu- lifestyle, culture, music, people and places. WatchPad subscribers from all over the country can now experience Cebu’s multi-faceted charm by accessing RCTV’s shows for free on their myDSL-powered PCs. “We are very excited about myDSL WatchPad’s partnership with RCTV. There are so many great talents, hot happenings and exciting parties in Cebu and by tying up with RCTV we hope to bring the islands closer through constant innovation and convergence to further revolutionize broadband and internet television” says Myla Villanueva, Senior brand manager of PLDT myDSL.

PLDT myDSL Watchpad, the country’s pioneering internet TV, just keeps on getting bigger and better by giving myDSL subscribers added value through both local, national and international content. PLDT myDSL subscribers can now experience internet TV viewing at its best and the hottest shows from 18 free channels to choose from on their DSL-powered PCs, some of which are not available on local Cebu cable: Channel [V], CNN, National Geographic, E!, PBO, CNBC, Cartoon Network, Animax, History, The Biography Channel, Crime and Investigation, Living Asia, RCTV, Go, Splash, Smart Shopping, TBN-Word, and myView.

Not yet on watchpad? Log on to http://www.pldtwatchpad.com to get your free username and password.

I believe Cattski Espina is a great singer and at the same time composer. I’ve been inspired to each lyrics of her songs. I only saw her perform live once in Ayala Terraces some time last December and it made me admire her more.

Come and join us in celebrating TEN Years of Cattski to be held at The Outpost on March 20, 2010 Saturday at 8PM. This also includes her Album Launching and Live Recording.

Everyone is invited! See you guys there!

Earth Hour started in 2007 in Sydney, Australia when 2.2 million homes and businesses turned their lights off for one hour to make their stand against climate change. Only a year later and Earth Hour had become a global sustainability movement with more than 50 million people across 35 countries participating. Global landmarks such as the, Sydney Harbour Bridge, The CN Tower in Toronto, The Golden Gate Bridge in San Francisco, and Rome’s Colosseum, all stood in darkness, as symbols of hope for a cause that grows more urgent by the hour.

Earth Hour is organized by WWF. With almost 5 million supporters and a global network in over 100 countries, it’s one of the world’s largest and most respected independent conservation organizations. WWF’s mission is to stop the degradation of the Earth’s natural environment and build a future where people live in harmony with nature.

Earth Hour has done a lot to raise awareness of climate change issues. But there’s more to it than switching off lights for one hour once a year. It’s all about giving people a voice on the future of our planet and working together to create a sustainable low carbon future for our planet.

And for this year, please mark your calendars!  Earth Hour will take place on March 27, 2010 (8:30PM to 9:30PM). As member of the Cebu Bloggers Society, along with the other active members, we will help in spreading awareness about this campaign through blogging.

Everyone can show their support.  Check the following guidelines. (From Earth Hour’s Webpage)

1. Turning off your lights at 8.30PM on March 27
2. Showing your support and adding yourself to our world map
3. Adding Earth Hour widgets, logos and banners to your blog or website to help us spread the word
4. Talking about Earth Hour in your social network by updating your Facebook status, grabbing aTwibbon, tweeting about your support, and more
5. Get together with your friends and family, by hosting an Earth Hour party or holding your own candlelit affair
6. Rally your local council or community group to run an Earth Hour event for your community
7. Encourage your employer and workmates to take part in Earth Hour and make energy savings every day
8. Make an Earth Hour Lantern as a symbol of hope for the future
9. Be creative! Find a new way to mark Earth Hour and let us know all about it!

Why get involved? Because our future depends on it!

Related Post: Earth Hour 2009

Aside from being a delicious snack with fruits on the bottom, yogurt has great health benefits. It is an excellent source of protein, calcium, riboflavin and vitamin B 12. When yogurt is compared to milk, yogurt contains more calcium and protein because of the added cultures in the yogurt. Yogurt must contain active and living cultures to be yogurt. Cultures are composed of unique living microorganisms which are responsible for many of the health and nutritional benefits of yogurt. Now I don’t have to enumerate all the health benefits of yogurt, do I?

Mark your calendars now and get your Frizberry Yogurt: Healthy Lifestyle in a Yogurt!

Cosplayers #1:

Cosplayers #2:

Cosplayers #3:

Intermission Number:

The Winner!

Front Version:

Marvelous skits! Congratulations!